How many times do you have to communicate with a new prospect before you can make them a customer?
1) Contact
Let’s start with the initial call. You must sell them on your ability to get them what they need, when they need it and at a price they deem acceptable. They will also need to know that a live person is there to help them …
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Twenty-eight-year-old Jennifer is a new mom. For the first time in her life, she has to think about the welfare of someone totally dependent on her, so she’s decided to explore insurance, but she doesn’t know where to start.
One day, in a rare quiet moment, Jennifer is logged on to Facebook and sees that her friend Ellen is connected with an insurance agent. She …
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Why should I get involved in Social Media? I don’t need to. Just because everyone else is doing it, doesn’t mean I have to.
Social Media will put you in touch with your customers (AND potential customers), and their needs/objectives more than any other …
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In a recent article released in Insurance Networking News, Steve Garmhausen reports that the use of social media among professionals is on an upswing. Here are the results of a survey:
50% claimed to have moderate to extensive experience with social media
43% said they regularly participated in at least one form
10% admitted they were social …
The 2010 show being a first ever was a success and great learning experience!
We ended up having just over 800 attendees registered for the show. The overall report for the show told us that we had 466 Unique Visitors attend and they visited 875 times for an average visit of 33 minutes. This indicates that our Exhibitors provided enough compelling content …
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