Spring is soon to end and that means trade show season is typically wrapping up for awhile. If you exhibited at a show recently, you most likely have a stack of business cards heaped up on your desk.

Thousands of business professionals exhibit at trade shows every year, but miss out on the biggest reward: keeping those connections. Most will do what you may have done…they’ll move that stack of …

Full Article

For decades, companies that sponsor and/or exhibit at traditional insurance tradeshows have followed the same routine:

Shell out exorbitant attendance or booth fees and travel expenses.
Wrangle the necessary staff to attend and to cover the office while you’re away.
Only to return to their offices with a stack of business cards from people you barely remember.

How many of those new contacts do you follow up with? How …

Full Article

We are proud to announce the amazing companies who have signed on as Marketplace Sponsors of the 2012 Virtual Insurance Marketplace coming to you February 8 – 10, 2012! The sponsors are:

American Agents Alliance

The American Agents Alliance, a member-driven organization since 1962, empowers independent insurance agents and brokers to thrive through advocacy, education and networking.

We are proud to provide insurance agents and insurance brokers …

Full Article

VIRTUAL INSURANCE TRADESHOW COMING TO A COMPUTER NEAR YOU
The 2012 Virtual Insurance Marketplace Is Attracting Industry Leaders as Sponsors

The 2012 Virtual Insurance Marketplace is the second offering from Direct Connection Advertising & Marketing, an agency specializing in insurance marketing services. The 2012 VIM promises industry leading  sponsors, more interactivity, better accessibility, and an overall more diverse group than the 2010 show.

A  virtual tradeshow experience is …

Full Article

When you first started building up your insurance agency or brokerage, you might have done what many business owners do: bypassed developing a marketing plan. Marketing is crucial to the growth and stability of any insurance business, and a solid marketing plan can put you in a position to consistently draw in new business. Here we explore the reasons why this is true.

1. A Marketing …

Full Article
1 2 3 4 5