According to the Content Marketing Institute, content marketing is one of the best methods for online promotion. It gets three times the results of paid search and outbound marketing and costs approximately 62% less.
Wholesale insurance is particularly suited to content marketing because it’s a business where
brokers thrive on their expert reputations, and where agents turn to brokers for their biggest
insurance challenges. With content marketing, …
Content marketing is a smart strategy for the wholesale insurance industry, where building and showcasing specialized expertise can be key to attracting new business. LinkedIn is a great social media platform for reaching insurance agents and brokers. Writing and promoting articles on LinkedIn can get you in front of the agents and brokers you want to work with.
There are two ways to post content on …
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