A Breakdown of Social Media Platforms for Wholesale Insurance Marketing

More and more insurance agents and brokers are getting on social media. That means it’s also becoming a better place for wholesale brokers to make connections and showcase their expertise. But you have limited time—and social media can sometimes be a time suck. It’s important to pick the right platform for your business and your audience. Here’s a breakdown of what’s out there—and its potential …

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Meeting Insurance Agents IRL: Are Networking Groups Worth It?

Lots of insurance agents go to networking events. And if you’re a wholesale insurance broker looking to expand your network, it might be worth it to consider attending some of these. Even if you’re doing as much as you can in terms of online branding and outreach, there’s often no substitute for meeting people in real life.

But networking events take time—and your time is valuable. …

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LinkedIn is a great place to make connections with your clients- insurance agents and brokers, promote your expertise as a wholesale insurance broker, and nurture the connections you have. But there’s a definite set of do’s and don’ts for LinkedIn—points of etiquette that it’s important to know and conform to if you want to make a good impression. Here are a few LinkedIn missteps it’s …

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How to Use LinkedIn to Connect With Retail Insurance Agents

LinkedIn is an invaluable tool for forming business connections in the insurance industry. Wholesale insurance agents can use LinkedIn to keep in front of current connections and nurture those relationships—as well as make new connections that might be valuable to your business. Here are a few tips.

Join the groups where insurance agents hang out. Do a few searches on LinkedIn to find groups to join. …

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LinkedIn definitely cuts down the time it takes to create a great prospecting list. A few tips about how to leverage LinkedIn to create a strong prospect list are outlined below.

You can create a prospecting list from using any of your outside resources and other associations within the Insurance Industry. After that, you can sort the information and get your prospect list down to a …

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