As an independent insurance agent, you may have started off handling your own marketing—as new business owners often do. But at a certain point, you may find you’ve hit a plateau—and the best way to break through it is to hire professionals to take your marketing to the next level.
So how do you pick the right marketing agency for you? There are thousands of marketing …
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Many people who run their own business start out wearing many hats – and that includes insurance wholesalers, carriers, and agents. But there almost always comes a point where, if you want your business to grow, you’re best advised to hire experts rather than trying to do everything yourself.
Here are a few reasons why you should consider taking the leap and hiring a marketing agency …
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What is the best way to decide how much to spend on marketing? It’s not an easy question! You’ll find a large range of varying advice from different sources.
The Small Business Association recommends spending 7-8% of your budget on marketing. Some marketing companies claim the Full Article
Many wholesale brokers, as well as the agents they serve, are actively searching for better ways to connect with their audiences in the coming year. Here are a few ideas for making an impact in 2021.
Invest in Your SEO
A solid SEO strategy will make your website more visible online to the people you most want to reach.
There are also a number of things that professionals …
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There are always some inherent challenges to holiday marketing. It’s a high-volume time for email marketing, you have a lot of competition, and your prospects are often busier and more distracted than ever—so catching their attention takes extra ingenuity.
But this year, COVID-19 has brought some unique challenges to holiday outreach. Here are some tips for striking the right tone.
Acknowledge the Reality
As tempting as it is …
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