Independent agents and brokers are looking for wholesale brokers who can be reliable guides and advisors in helping them secure the right insurance policies for the insureds. To sell your services, you’ll have to prove your expertise. Your website is an ideal place to do this. Here are a few ideas for wholesale insurance brokers in demonstrating their credibility online.

Customer testimonials. You can tell …

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For some wholesale insurance business owners, the holidays are the slow season. But there are a few things you can do to keep the holiday lag in business from having an impact on your business this year. Here are a few ideas.

Give your clients a gift. You may not be able to offer discounts on insurance products over the holidays. However, you can do …

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Social media can be a useful marketing tool for the wholesale insurance industry. However, there are a few pitfalls to avoid when getting started and developing your social media strategy. Here are a few common mistakes wholesale insurance sellers make when tackling social media.

Not putting content first. Think about it: you share your expertise at trade shows and conventions, in industry magazines, and in plenty …

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LinkedIn is one of the top sites for professional networking online—and it brings a lot of benefits. But not everyone who uses LinkedIn gets the most they can out of it. Here are a few tips for fueling your presence on the site—and generating more business.

Share your articles around. There’s a feature on LinkedIn called “Trending in Your Network.” It marks out articles that …

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Dr. Tony Alessandra offers audiences the opportunity to enjoy themselves while learning practical, immediately applicable skills that positively impact their relationships with prospects, customers and coworkers. His focus is on how to create instant rapport with prospects, employees & vendors; how to convert prospects and customers into business apostles who will “preach the gospel” about your company and products; and how to out-market, out-sell and out-service …

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