Industry veteran will oversee new business opportunities and virtual events.

Direct Connection Advertising & Marketing is pleased to announce the addition of Brad Nevins to the executive team. As Co-
CEO, Brad will work alongside his wife, Anita Nevins, to expand the company’s offerings. He will focus on fostering new business opportunities, with an emphasis on developing the company’s virtual events division, Spark Online Events.

Anita Nevins, Founder …

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Guest blogging can be a great way to raise your profile in the insurance industry, improve your SEO rankings, and generate more qualified leads. Like every marketing tactic, however, it has its pros and cons. Here’s a look at the benefits and drawbacks.

Benefits of Guest Blogging

There are loads of benefits to blogging for a publication other than your own website. One of the most important …

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It’s been about a year since the COVID pandemic first hit, so chances are you’ve gotten used to working from home. But the transition isn’t always easy—even after a year.

If you’ve been managing your team remotely for a while but are still struggling to find your footing, that’s not unusual. Here are some tips to improve team cohesion and communication in the midst of ongoing …

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Pay-per-click (PPC) advertising involves buying access to certain Google keywords, so that your ad will appear every time someone searches for those keywords. You pay a fee every time someone clicks on your ad.

There are reasons wholesale insurance may be a good fit for pay-per-click advertising—if you get the strategy right. Here are a few key tactics to keep in mind when embarking on your …

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Direct Connection Advertising & Marketing is pleased to announce the sponsorship of the 2021 RPM Racing Team, led by Team Owner Mike Hurlbert.

Direct Connection has a history of great relationships in the motorsports industry, including the one enjoyed with Mike Hurlbert, and is excited to provide support for the RPM team. The 2021 expansion plans include pursuing opportunities to provide advertising & marketing services …

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